I design for impactful
human-centered experiences.

Leading with Purpose

I am a strategic, product, and empathy driven designer—who loves telling stories that create community within audiences. Bridging analyticalthinking with creative innovationto cultivate responsive are key to creatingimpactful, human-centric design.

A guide through complex challenges

Journey Crafting—Strategically mapping customer experiences, pinpointing gaps, and prioritizing impactful solutions for seamless journeys.

Vision Engineering—Shaping north-star solutions that unlock customer potential, fuel brand growth, and drive business success.

Co-Creation—Partnering with journey owners, stakeholders, and dev teams to craft, implement, and prototype solutions. Built strategic roadmaps that delivered transformative experiences and drive revenue.